Assistant Manager - Digital Marketing | Fashion Brand

An international fashion branding is looking for a Digital Marketing Assistant Manager

Your new company
Your new company is a leading fashion retail brand where provides you intensive APAC and local exposures.

Your new role
  • Responsible for executing the yearly marketing plan, as digital marketing contact for all cross functional business partners and stakeholders
  • Participate on APAC strategic plans such as segmentation strategies, growth strategies, and promotional strategies, hind-sighting and planning of future online marketing programs, customer acquisition and retention strategies and digital marketing tests
  • Measure and report performance of all digital marketing campaigns
  • Execute all web, social, email and display advertising campaigns and updates
  • Coordinate projects and concepts between the e-commerce team and digital vendors
  • Facilitation and management of timelines, kick offs and art review meetings for all executional elements
  • Coordination with creative design, marketing, merchandising, planning, and operation team
  • Strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Strong organizational and planning skills, with ability to effectively coordinate several key projects simultaneously

What you'll need to succeed

  • Bachelor’s degree in marketing or related field
  • 5 years relevant experience, including digital marketing & e-commerce marketing, preferably in fashion / retail industry
  • Excellent spoken and written English skills, Japanese language is an advantage
  • Solid experience in building website traffic and driving brand awareness via digital marketing initiatives
  • Good interpersonal, communication, project management and writing skills

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email to Melanie Fung at
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1225411


Job Type
Retail & Consumer Goods

Talk to a consultant

Talk to Melanie Fung, the specialist consultant managing this position, located in Hong Kong
6604-06,66/F, ICC, 1 Austin Road West, West Kowloon

Telephone: 22307979