Digital Marketing Manager (FMCG & Ecommerce)

A well-known FMCG is looking for a Digital Marketing Manager to oversee the digital marketing and ecommerce.

Your new company
Your new company is a well-known FMCG, they are now looking for a Digital Marketing Manager who has solid experience in managing the own.com and digital platform.

Your new role
  • Oversee the operations, maintenance and performance of the own brand digital platform effectiveness
  • Implement growth strategies (SEO, SEM, CRM, and content optimization) and commercial strategies in line with the marketing & CRM plan to optimize the business potential
  • Utilize web analytics tools to provide a timely review of all promotional activities, including SEO, SEM, display advertising, EDM, paid social, affiliate marketing etc
  • Implement & manage all customer touch points to optimize sales and customer satisfaction and nurture customer journey, including CRM, eDM and potential touchpoints etc.
  • Initiate and collaborate with different stakeholders, including internal teammates and external vendors that aim to enhance online customer journey and drive business sales growth
  • Initiate, lead and collaborate with different stakeholders, including internal teammates and external vendors that aim to enhance the online customer journey and drive business growth


What you'll need to succeed
  • Bachelor’s Degree holder or equivalent in digital marketing, ecommerce and business information technology or related discipline
  • 5 years+ of experience in digital marketing and e-commerce, and familiar with the tools such as Shopify, Magento will be an advantage
  • Excellent command of written in English and Chinese
  • Self-motivated, well-organized, and good team player with strong people management skill
  • Excellent communication and analytical skill


What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email to Melanie Fung at melanie.fung@hays.com.hk.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1241739

Summary

Job Type
Permanent
Industry
Retail & Consumer Goods
Location
HongKong
Specialism
Marketing
Ref:
1241739

Talk to a consultant

Talk to Melanie Fung, the specialist consultant managing this position, located in Hong Kong
6604-06,66/F, ICC, 1 Austin Road West, West Kowloon

Telephone: 22307979

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