Product Marketing Executive / Manager

A MNC FMCG company is looking for a Product Marketing Executive and Product Manager.

Your new company
Your new company is a MNC FMCG - lifestyle & retail.

Your new role
  • Establish product roadmaps and ensure aligned product strategies are upheld
  • Manage product assortment at the local level (product life cycle), and in each sales channel (Retail, Trade, eCommerce)
  • Oversee overall delivery of product and brand campaign experiences across all consumer touch points
  • Finalize promotion mechanics, commercial KPIs & corresponding forecasts
  • Initiate and complete the PPE Form for Pre- and Post- evaluations Consolidate and send out the Pre-Brand Experience Presentation deck to the relevant parties
  • Lead Sales & Marketing meetings through determining agenda, facilitating discussions and track progresses
  • Conduct product analysis to facilitate business discussions and decision-making
  • Regularly initiate quantitative analysis and qualitative feedback collection across all teams


What you'll need to succeed
  • Product and Brand management experience in FMCG, premium, or beauty brands
  • Knowledge of local retail dynamics and environment
  • Ability to understand Consumer Research and Insights
  • Hands on experience and Understanding of 360 Marketing activities that relate to online and offline Consumer touchpoints
  • Good written and speaking English and Chinese skills


What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email to Melanie Fung at melanie.fung@hays.com.hk
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1232310

Summary

Job Type
Permanent
Industry
Retail & Consumer Goods
Location
HongKong
Specialism
Marketing
Ref:
1232310

Talk to a consultant

Talk to Melanie Fung, the specialist consultant managing this position, located in Hong Kong
6604-06,66/F, ICC, 1 Austin Road West, West Kowloon

Telephone: 22307979

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