Senior Marketing Manager(Native in Mandarin)

A multinational hospitality group with strong base is hiring for a Senior Marketing Manager (China focus)
Client:

Our client is one of Asia's most dynamic multinational hospitality groups with strong base in Asia, which they have expanded into key gateway cities and around the world more than 100 branches e.g. Africa, Asia, Europe, the Middle East, North America and Australia. Currently hiring a senior Marketing professionals to lead a team with the China market focused.

Duties:

As a key person, you are responsible to support the development and execution of global integrated Marketing strategies and campaigns to achieve company objectives, drive affiliation and overall business performance. You also need to leverage market and boost consumer insights from digital, print, social media, communications and point-of-sales collaterals to enable on-brand and efficient rollout of campaigns for the development of global marketing campaigns, seasonal & tactical promotions.

Requirements:

  • Bachelor’s Degree in Business Management / Communications / Marketing / Digital Marketing
  • 10+ marketing experience in a matrix organization and agency. Experience working within with travel or hospitality sector will be highly regarded
  • In-depth working knowledge of integrated marketing, especially in digital marketing and social media in China.
  • Demonstrated ability to define success metrics for both awareness and tactical initiatives
  • Strong project management skills - ability to handle the complexities of working with cross-functional teams and key stakeholders
  • Deep understanding of the Chinese and Asian customer behaviour and culture
  • Strong fluency in English and Mandarin is a must.


What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email Feli Tam at feli.tam@hays.com.hk .
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

#1223891

Summary

Job Type
Permanent
Industry
Travel, Hospitality, Leisure & Tourism
Location
HongKong
Specialism
Marketing
Pay
Attractive Remuneration Package
Ref:
1223891

Talk to a consultant

Talk to Feli Tam, the specialist consultant managing this position, located in Hong Kong
6604-06,66/F, ICC, 1 Austin Road West, West Kowloon

Telephone: +85221010030

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