Your new company

Our client is a well-known corporation focusing on Hospitality industry with strong presence in the industry with 50+ years in history. The company has 100 + branches over the world (Asia, Europe, the Middle East, North America ,Africa and Australia ) and with 4 brands across different market segments. They are currently are looking for a Social Media professional to lead the corporate marketing direction.

Your new role

As a key person of the team, you will be responsible to plan, launch and review the full spectrum in social media campaigns and social media marketing (Xiaogongshu, Douyin ,WeChat etc.) focusing in China market. You will develop the concept to execution on social media content calendar in the market and measure campaign effectiveness. You will also work closely with agencies and internal partners

What you'll need to succeed

• 4+ years relevant experience, deep understanding of China social media landscape and platforms (Xiaohongshu, Douyin etc)
• Proven track record in strategic planning and operation of China social media accounts for leading brands, business executives or influencers
• Strong passion for social media, always actively look for industry best practices and stay current with new social media trends
• Creative thinker: Able to develop new possibilities and experiment with new ideas
• Strong Project Management Skills: Able to plan and execute on multiple projects simultaneously in matrix organizations
• Fluency in spoken and written English and Chinese (Mandarin and Cantonese)

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or email Feli Tam at feli.tam@hays.com.hk
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #1223887